The American Academy of Dermatology (AAD) urged individuals to look after their skin health as the summer months approach and after the results of a new survey revealed that a majority of surveyed U.S. adults were unconcerned about their risk of skin cancer. In the new survey, investigators asked 1,000 U.S. individuals about their skin cancer mentality and skin-care habits—and discovered that even though most of the participants had risk factors for skin cancer, 61% of them were not worried about developing the disease. Further, 48% and 29% of the participants reported that they were more worried about getting sunburned or developing premature wrinkles, respectively, than skin cancer. The AAD noted that those who have blonde or red hair, have a history of sun exposure and sunburns, have used tanning beds, are immunocompromised, or have a history of skin cancer may be at greater risk of developing the disease. Experts suggested that individuals can reduce their risk of skin cancer by spending as much time in the shade as possible when outdoors, especially around midday; wearing sun-protective clothing, such as long sleeves, pants, wide-brimmed hats, and sunglasses with ultraviolet protection; and applying sunscreen with an SPF of 30 or greater.